Author: Felix Exp

Anyone entering the second room at EXPERIENCE TIROL will embark on a journey through time in a way that has never been seen before. Our virtual reality installation is not just a visual experience – it is the result of months of development work, historical meticulousness and the use of state-of-the-art technology.

Summer vacation! At last! For many families, this means getting out into nature and embarking on an adventure. But what to do when the weather doesn’t play ball?

Our innovative experience format centered around the history, culture and identity of Tirol has been nominated for the Tirol Touristica Award 2025 nominated! The Tirol Touristica Award is one of the most important awards in Tyrolean tourism. It is presented by Tirol Werbung as part

What a pleasure. We recently received the CourageMaker Award from the Tiroler Tageszeitung. The business prize was awarded in four categories. Our parent company Infotainment Tirol GmbH came out on top in the “New Start” category and was recognized by the jury.

A highlight for school classes – right in the heart of Innsbruck

At Experience Tirol, we use the power of scents to take our visitors on a profound and emotional journey through Tyrolean history. But why do people actually react emotionally to smells?

Anyone visiting EXPERIENCE TIROL will meet two personalities after just a few moments: Thomas and Anna Gruber. But who are they? What makes them stand out? Father Thomas made the start. Today, everything revolves around Anna.

Spring stands for renewal. EXPERIENCE TIROL takes you on a journey through the eventful history of the region and lets you start the warm season with new ideas and fresh energy.

Many Tyroleans think they know their homeland inside out. But have you really experienced Tirol with all your senses?

If you don’t just want to see history, but feel it, then EXPERIENCE TIROL is just the thing for you. A visit that not only imparts knowledge, but also stays in your heart!